BIOVAC

PR STRATEGY

Education and Thought Leadership Through Media Placement

Strategy

Position Biovac globally as vaccination experts as well as the leading specialists in local vaccine manufacturing.


Value

Secured opportunities across top tier national broadcast media as well as facilitated interviews with key international media, including Bloomberg, BBC Africa and The New York Times.


Creation

Over 40 pieces of coverage, 7 on international news sites, 20 headline mentions, and a quick response to breaking news announcements, ensured a seamless integration of our messaging into ongoing media conversations.